A New View 12

Father/Son Team Sheds Light on Window Treatment Trends

A typical two-story, four-bedroom home has more than 20 windows. That much light pouring into a house can be a bright and beautiful thing, but it can also mean less privacy, faded floors and furniture and glares when you’re trying to watch TV.

That’s where the team at family-owned Blinds Plus comes in. General Manager Jim Frederick Sr. has worked in the window treatment industry for 50 years. “The whole family is involved. My wife does payroll, Jim Jr. is the President of the company, and our daughter, Jennifer, runs the builder program,” Jim Sr. says. “It works extremely well.”

Even those who don’t carry the Frederick name are treated like family.

“Tom Louden is our Vice President of Retail Operations,” President Jim Frederick Jr. adds. “Tom adds to the knowledge base with over 20 years of experience and he is part of the family.”

Blinds Plus is truly a leader in the window treatment industry. “Of all the thousands of companies out there selling ALTA products, we’re number one in the United States and have been for four years,” Jim Jr. says.

What makes them so unique is their depth of product knowledge and years of experience. The knowledge team members acquire at Blinds Plus is a special set of skills that gets passed on through the generations.

“At one point I knew a lot more than him,” Jim Sr. says while looking proudly at this son. “Now he knows more than me.”

Few other companies have this level of expertise, which is why they are one of the select companies across the country that ALTA and Hunter Douglas trust to service their products.

“Service and service capability is our number one point of difference,” Jim Jr. says. “We’re the only ones east of the Mississippi that services ALTA products and we are the only one in the Tri – State area that services Hunter Douglas as an Authorized Service Center.”

This expert father/son team shares some of the biggest trends in the window treatment industry with us.

Custom Shutters

If you want to take your window coverings to the next level, consider shutters. The selections available at Blinds Plus are made in the U.S. The wooden shutters come in a wide selection of stains and paint options, and they’re also available in composite.

“Shutters are like furniture for your windows,” Jim Jr. says. “They’ll be there 20 years from now still doing their job.”

Shutters are custom, so specialty shapes are available if you have a uniquely shaped window. Customers can select from either front tilt or rear tilt configurations. Louvers are available in a range of sizes including 1 3/8”, 1 7/8”, 2 1/2”, 3 1/2” and 4 1/2”.


Almost every product at Blinds Plus is now available in a cordless option–even drapes. Cords can pose a choking hazard for children and pets, but with cordless blinds and curtains that danger is eliminated. It also creates a much nicer look aesthetically.

The cordless options are extremely user-friendly too. They can be lowered or raised easily with just a gentle push.


Blinds Plus has the perfect solution for windows that are inaccessible or hard to reach: motorization. Most of the window treatments sold at Blinds Plus can be motorized, so they can be opened or closed remotely with either a remote control or an app on your phone. While on vacation you can set your blinds to open and close during different times of the day using your app, giving the appearance that you’re still home.

These units are typically powered by batteries; however, you can have the window areas hard-wired so they will run directly from your home’s electric supply. If you’re building a new home, you can have the wiring done during the construction phase. Jim Jr. is the only certified, hard-wired motorization specialist for Hunter Douglas products in the region.

Visit the Blinds Plus Mason showroom on the corner of Tylersville and Route 42 to see examples of these and other unique window treatments. BlindsPlusAndMore.com